WHY SHOULD GIRLS HAVE ALL THE FUN!

The male aesthetic market is in take-off mode with an increase in the number of men opting for treatments that help them look young and rejuvenated. Evidently, it’s not only the females who want to look good, but men too care about their looks.

While women comprise the larger pie of the aesthetic medicine patients, recent reports indicate that more and more men are opting for aesthetic procedures. As aesthetic medicine practitioners, it is only important that you sustain the trend and tweak your practice and determine your approach to male patients. A male mindset could include understanding how they perceive treatments, and the physiology and biology of the male skin. It has been interesting for us too as we connect with aesthetic medicine practitioners to understand trending treatments for male patients – invasive and non-invasive – and tips on how to approach them.

What’s more, this edition offers insights from practitioners’ world over on practice management as well as some clinical treatments that are in vogue.

Furthermore, the New Year 2023 only makes us more ambitious! The Aesthetic Medicine India team is gearing up to organise the third offline edition of the Aesthetic Medicine Show in Mumbai. To suggest some interesting topics that make for great discussions or presentations, you can write to me at shriyal.s@ideas-exchange.in

Wishing the aesthetic medicine fraternity, a great year ahead and an insightful read.

Shriyal Sethumadhavan Consulting Editor