WE ARE BACK WITH PHYSICAL EVENTS!

Successful medical practice has to be backed by effective practice and patient management. And what does practice management entail? Undoubtedly, it involves complex and diverse areas such as communication, knowledge of web and social media (much more in the recent times), electronic medical records, human resources, devices and machines, focus on clinic interiors, and so much more.The question remains that amid a busy day for attending your patients and managing your clinic, how much have you been able to focus on the area of practice and patient management. This edition seeks to offer you just this and some important areas for you to focus on in the year 2022.

We connected with some experienced aesthetic medicine practitioners (Pg 13) to gather successful tips on practice and patient management.The edition also offers you four keys to effective patient management (pg 22). We urge you to prioritise your mental health, and see how it impacts your business (pg 38). And, we are once again back with our association with the Menarini Group, where in this edition, we have focused on the effectiveness and safety of a topical under-eye serum.

What’s more, we are excited to meet you at the upcoming Aesthetic Medicine Show (pg 45) at on May 29, 2022 at The St Regis Hotel, Mumbai. CLICK HERE to register.

Wishing you an informative read.

Shriyal Sethumadhavan – Executive Editor

shriyal.s@ideas-exchange.in